Findability & Tags
Manage works, descriptions and tags
With thousands of artworks on Art Heroes, it’s important for your art to stand out. Good findability starts with the right information. That’s what we call metadata; things like title, description, tags, style, and medium (e.g. photography, painting, or digital art). These help visitors find and understand your work.
When you upload a work, you can add this information right away. Note: Without metadata, your work won’t be saved. Thanks to our auto-translate tool, you can easily add metadata in Dutch, English, German, and French – so you’re visible across all our international sites.
Writing a description that inspires
A good description does more than just state what’s in the image — it gives your work context, meaning, and atmosphere.
Write in clear, vivid language: What do you show? What inspired you? What kind of emotion does the work evoke? Avoid technical jargon and focus on what makes the piece special to you as the creator. For inspiration, take a look at how other successful creators describe their work.Example:
In this minimalist landscape, I capture the calm of an early morning by the sea. The soft colors and the empty beach convey a sense of stillness and reflection. This piece invites the viewer to pause and breathe in a busy world.
Title
Provide a unique title
Description
Describe what you see in your artwork and add background info
Tags
Choose the 12 most relevant tags
How the search engine works
The Art Heroes search engine aims to show each visitor the most relevant works. The algorithm takes personal preferences into account and is constantly evolving – so results may vary per user.
We can’t guarantee how your work ranks in the results. But: the better your metadata, the more likely you’ll be discovered.Want even more visibility? Set up and promote your own shop – and put your work in the spotlight.
👉 Check out our tips for setting up and promoting your shop.
Use specific tags
Use up to 12 tags
Choose a suggested tag
How to use tags effectively
Tags play a big role in the search engine and category structure. Better tags = higher chance of being discovered in relevant searches.
💡 Think like a customer: What would someone search for to find your work?
🖊️ Use up to 12 key words to describe your image e.g. “sunrise,” “minimalist,” “golden,” “beach,” “silence,” “nature,” “sunlight.”
🔍 Look at other creators’ work or popular collections for inspiration.
🌍 Tags are auto-translated – so your work is also visible in other countries.
Tip from artist Jesper Krijgsman: "Try putting yourself in the shoes of a potential viewer : how would such a person search for something and come across your work? If you are unsure, I recommend looking at other works by artists and studying their tags."
Didn't find your question?
Go to the forum and ask your question! Among thousands of artists, there is always someone online who knows the answer.
